
Jordan Zucker is the founder of Headliner Wines, the first wine curation company built exclusively for music venues. A lifelong music fan and hospitality enthusiast, Jordan spotted a gap in the live experience: while venues poured world-class sound, talent, and booze, their wine programs were always bulk and bland — failing to satisfy the refined palates of today.
Jordan started drinking wine at a VERY young age. Her cookbook, One Dish – Four Seasons, pairs each seasonal recipe not only with wine, but with a music album — because wine and music together make everything better.
When the pandemic shut down venues, Jordan filled the void by producing her own socially distanced and rapid-tested Funk the Rona concerts. That experience turned her into a de facto venue runner and gave her a front row seat to hospitality life.
After drumming up the idea and name for Headliner Wines, she flew to France to further her studies, and emerged with some new French lovers (of wine) and a WSET Level 3 certification. She built Headliner Wines to expand the access of premium wines, currently limited to restaurants and wine bars. Jordan consulted with industry veterans and experienced colleagues to bring this vision to life. Please toast her if you find her buzzing about at a show.


